Video: Advisory by Design

A second chance to join us for our latest 1 hour advisory growth hacking webinar with our guest speaker, Ali McGill from Ashton McGill and hosted by Debbie Spooner, our Customer Success Specialist. 

Ali will show how in under 12 months they have broken the mould as to what an Advisory firm looks and feels like. Everything Ali and his team have created has been thoughtfully designed around the needs of business owners. He shares what they've learned from years of research, and how they've used their design expertise to create an accounting experience that breaks with convention and puts clients at the heart of the experience. 

We will cover the following topics:

Client focus 

• Unlearn all that you have learned about what about an Accounting firm should look and feel like. 
• Overcoming the dialogue of the deaf – making your client feel comfortable, valued and important. 
• How small touches make HUGE impact. 
• Adding value in everything you do for your clients over and above the numbers. 
• It’s still accounting work, just packaged differently. 

Team Focus 

• Looking for attitude AND aptitude. 
• Understanding the value of a discovery call. 
• Allowing your team to express who they are to deliver great results. 
• Looking at EVERYTHING in the business and finding ways to make the experience better for all involved. 

Don't miss out this opportunity to learn from your network of UK accountants. Register now!

About Speaker

Alasdair McGill | Co-Founder | Ashton McGill 

Ali loves thinking of creative ways to be disruptive and is always asking, “Why does it have to be that way?", with the ultimate aim of giving the customer a better experience. As a result, his business reflects many of my values and beliefs: it doesn't conform to industry stereotypes, instead taking a modern approach that breaks boundaries and creates a positive, dynamic and fun environment for clients and staff alike.